Hi, my name is
Blanca Avalos
Spring ’25
Education
I am a proud first-generation student at Colorado State University changing the trajectory of my family’s future. I am a senior double majoring in Hospitality and Event Management and Business Administration with a Concentration in Marketing. These industries are the perfect match for me as I have always had a unique blend of loving to work with people, working with numbers, and sharing my creativity. After graduation in Spring of 2025, I am excited to pursue a marketing or event coordinator position. I am currently seeking opportunities to apply my academic knowledge and skills as I start my professional career while contributing to an organization’s success.
Digital Marketing Certifications & Experience
Website Design
HubSpot Inbound Marketing Certification
Google Analytics Certification
Google Adwords Certification
Google Ads Search Certification
Google Ads Measurement Certification
Hospitality Certifications & Experience
TIPS Certification
ServSafe Certification
Event Experience
Marketing
Digital Skills
- Keyword Research
- On-Site SEO
- Off-Site SEO
- Google Analytics
- WordPress
- Web Design
- Image Optimization
- Local Search Marketing
- Mobile Optimization
- Content Writing
- Google Search Console
- Email Marketing
- AI Image Generation
- Canva Premium
Marketing Experience
Google Ads Campaign Manager
Managed Google Ads campaigns for CreatePurpose.org, utilizing a $10,000 monthly Google Ad Grants budget to drive awareness and engagement. Conducted keyword research, created targeted ad groups, and wrote compelling ad copy that boosted click-through rates and website traffic. Optimized campaign performance using analytics tools, tracked conversions, and aligned strategies with organizational goals, delivering a final report with key insights and recommendations.
Marketing Specialist
As a Marketing Specialist for CSU’s Student Leadership, Involvement, and Community Engagement Office, managed and created 54 promotional content pieces across six programs, driving participation beyond expectations and increasing student awareness. Developed the “Student Org Spotlight” program to support student organization recruitment and enhance social media engagement. Launched and managed the office’s TikTok account, directing and editing nine video clips that each garnered 500+ views. Represented the office at events through tabling and presentations, further amplifying program visibility and engagement.
Hospitality
Event Skills
- Detail Oriented
- Problem Solver
- Food Safety Trained
- Budget Management
- Creative
- Customer Service
- Time Management
- Leadership
- Collaborative
- Adaptable
- Strong Interpersonal Skills
- Marketing Knowledge
- Microsoft Office
- Google Workspace
Event Experience
Event & Engagement Assistant
As an Event & Engagement Assistant with the Colorado State University Alumni Association, I have contributed to the logistical planning and execution of 31 alumni events, accommodating groups of up to 2,000 attendees. My role includes organizing and overseeing four football tailgates and successfully planning and executing two signature CSU events: Young Alumni Weekend and the 2024 Holiday Cooking Class, offered both virtually and onsite. Through this experience, I have honed my skills in event coordination, adaptability, and stakeholder engagement, ensuring high-quality experiences for diverse audiences.
Event Coordinator
Get in Touch
If you have any questions or would like to have a chat feel free to contact me! I will normally respond within 24 hours (of course excluding weekends and holidays).
BLANCA AVALOS
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